In the sweltering deserts of Saudi Arabia, a butcher shop wrestled with an icy dilemma: its –18°C freezers wreaked havoc on paper labels. Tags curled, faded, and fogged with condensation, forcing staff to spend eight hours weekly replacing them. Promotions lagged behind market shifts, inventory errors drove a 9% spoilage rate. Seeking a turnkey fix, the retailer turned to Datallen’s subzero-ready electronic price tags for a seamless digital upgrade.
The store’s challenges spanned five core pain points, each addressed by Datallen’s electronic price tags solution:
Label Durability vs. Downtime
Paper tags became brittle below –10°C and blurred under frost, forcing cashiers to manually input scanned items, costing an extra 15 seconds per transaction. Datallen’s electronic price tags, engineered to operate continuously at –20°C, eliminated this friction. With IP65 protection against moisture and a 5-year battery life, these tags run maintenance-free, freeing staff to focus on customer service rather than label replacement.
Inventory Accuracy vs. Waste
Manual stock checks missed expiring products, leading to unnecessary disposal and a 12% out-of-stock rate on hot-selling items. Datallen’s dynamic pricing engine syncs with the POS system in real time, automatically marking near-expiry meat or seafood for tiered discounting via red “Clearance” alerts on the e-ink displays. Stock warnings prompt restocking before shelves run empty, cutting both spoilage and lost sales.
Labor Costs vs. Efficiency
Assigning employees to update paper tags and verify inventory consumed 22% of labor costs. During peak promotions, misprinted labels sparked customer complaints and rework. After deploying Datallen’s electronic price tags, pricing updates that once took days now happen in minutes across hundreds of tags, boosting tag-update efficiency by 400% and saving over 50 staff hours weekly. Employees were redeployed to quality checks and customer engagement, improving order-processing speed by 25%.
Customer Confidence vs. Confusion
Blurred or outdated paper labels left shoppers uncertain about prices, nutrition facts, and origins, often causing abandoned carts. With high-contrast 2.66″ e-ink screens (296×152 resolution) and bilingual Arabic/English support, Datallen’s tags display clear nutrition, origin, and price info under any lighting. Readability jumped 90%, decision-making time dropped by 20 seconds per purchase, and queue wait times fell by 35%.
Promotional Agility vs. Lost Windows
Printing new labels 24 hours before Ramadan or Friday peak traffic meant missing critical sales windows. Datallen’s cloud-based platform pushes promotional pricing instantly to every e-ink price tag, even switching tags to “Weekend Special” modes for Thursday–Friday surges. The store saw organic meat sales climb 45% during these peaks, and customer satisfaction scores rose from 72 to 89.
Beyond these operational gains, integrating Datallen’s electronic price tags delivered strategic benefits. The solution’s open API allows seamless connectivity to SAP and Oracle ERP systems, letting integrators craft custom low-temperature retail packages. A unified remote management console enables chain-wide bulk updates, cutting maintenance turnaround by 60%. And by eliminating paper waste and reducing food loss, the store edged closer to its ESG targets, aligning with global sustainability goals.
Adopting Datallen’s e-ink price tag system was more than a label swap—it was a retail transformation. The butcher shop in Saudi Arabia now updates prices in minutes, maintains rock-solid inventory accuracy, and offers shoppers transparent, engaging product information. Staff are freed from repetitive tasks, customers enjoy swift, confident purchases, and management monitors real-time data to fine-tune promotions and stock.
For any frozen foods store or butcher shop grappling with cold-chain challenges, Datallen’s electronic price tags offer a turnkey path to streamlined operations and elevated customer trust. To explore how this digital labeling solution can reshape your low-temperature retail environment, contact Datallen at inquiry@datallen.com.
