In 2023, the global market for stretched bar LCD displays experienced a remarkable 24% growth, reaching 308,000 units. The increasing demand for digital transformation in retail and smart infrastructure drives this surge. From Walmart's aisles to the Dubai Metro, these ultra-wide screens are replacing static labels with dynamic, engaging experiences.
What Is a Stretched Bar LCD Display?
Stretched bar LCD displays are ultra-wide, slim digital screens designed to fit into narrow spaces where traditional displays cannot. Their unique aspect ratios and high-resolution capabilities make them ideal for various applications, including retail shelf displays, transportation signage, and more.
Core Technology:
Custom-cut glass panels are tailored to specific aspect ratios.
Advanced backlighting systems offering brightness levels between 500 to 1,500 nits.
Industrial-grade durability, often rated at IP65 for dust and water resistance.
Evolution:
Originally developed for transportation signage, stretched bar LCDs have now become a secret weapon in retail for enhancing shelf-edge engagement.
Key Sizes: Why 23" & 28" Dominate
| Size | Resolution | Best For | Price Range |
| 23" | 1920×158 | Retail shelf edges, pharmacies | $100–$500 |
| 28" | 1920×360 | Transportation hubs, parking guidance | $400–$800 |
Applications Across Industries: Where Stretched Bar Displays Shine
Retail & Supermarkets
Shelf Edge Displays: Replace traditional price tags with dynamic screens showing real-time prices synced with POS systems. For instance, Datallen's integration reduces price errors by 95%.
Aisle Navigation: Mount 28-inch displays at aisle ends to show category maps or "Staff Pick" promotions.
Case Study: A European grocery chain saw a 15% uplift in impulse buys after installing 23-inch shelf edge displays for seasonal products.
Hospitality & Food Service
Café Menu Boards: 28-inch displays above counters for rotating drink specials, e.g., "Today’s Latte of the Day: Caramel Brulee".
Hotel Elevator Displays: 28-inch screens showing event schedules, weather updates, or nearby restaurant deals.
Fast Food Drive-Thrus: Stretched bars display dynamic menus with high-resolution food images, reducing order errors by 20%.
Transportation & Public Spaces
Airport Gates: 28-inch displays for flight updates, boarding passes, and duty-free ads.
Subway Stations: Slim screens in ticket booths showing fare changes or service alerts.
Metro Platforms: Real-time train ETA displays and bus stop timetables.
Corporate & Office Spaces
Conference Room Signage: Show meeting schedules, room availability, or company updates.
Brand Walls: Combine multiple bar displays for a seamless, ultra-wide video wall in tech company lobbies.
Pricing: Understanding Costs for Stretched Bar LCD Displays
Entry-Level: $100–$400 (23", depending on resolution and touch capability).
Mid-Range: $350–$800 (28", 700 nits, sunlight-readable).
Premium: $800+ (37"+, capacitive touch, 1500 nits).
Cost Drivers: Brightness, touch capability, temperature resilience.
Installation & Deployment: Flexibility at Its Core
Stretched bar LCD displays offer versatile installation options to suit various spatial requirements.
Mounting Options:
Shelf-Mounted: Clamp-on brackets for easy installation on existing shelves.
Wall/Hanging: Slim bezels allow flush mounting or suspension from ceilings, ideal for galleries or showrooms.
Portable Stands: Freestanding options for pop-up shops or events.
Connectivity:
Wi-Fi: For remote updates; for example, Datallen's LCD allows content refresh across 100+ screens in minutes.
Ethernet: Provides stable connections for high-traffic environments like airports.
Key Features
High Resolution: Ensures crisp and clear visuals for text and multimedia content.
Durability: Designed to withstand various environmental conditions, making them suitable for both indoor and outdoor use.
Energy Efficiency: LED backlighting reduces power consumption while maintaining brightness.
Content Versatility: Supports various media formats, including videos, images, and scrolling text.
Content Agility: Push updates via cloud CMS in seconds.
Bar LCD vs. Standard LCD vs. LED:
Feature | Bar LCD | Standard LCD | LED |
Aspect Ratio | 1:4 to 1:8 | 16:9 | Custom |
Viewing Angle | 178° | 160° | 140° |
Brightness | Up to 1,500 nits | 300 nits | 8,000 nits |
Best Use | Shelf edges, kiosks | TVs, monitors | Billboards |
Why Bar LCD Wins Retail: Unmatched space adaptation and glare-free clarity make bar LCDs ideal for retail environments.
Choose Datallen’s Bar LCD Solutions
Datallen offers a range of stretched bar LCD displays tailored to meet diverse industry needs. Our products feature high-definition visuals, robust construction, and seamless integration capabilities. For more information or to discuss your specific requirements, please contact us at inquiry@datallen.com.
For more insights, check out:
Master Digital Signage Content: Effective Templates & Proven Strategies for Every Sector
2025 Innovative Retail Shop Display Ideas: Crafting Memorable Retail Experience
Datallen | Digital Signage Costs 2025: Buying & Installation Guide
Datallen | Transforming Retail Spaces: The Impact of Strategic LCD Display Signage Placement
